Notes
Working notes
Short essays on building Billingz, operating from scale, designing with restraint, and finding the product moment. Updated when there's something worth saying.
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Apr 2026
The product moment we're chasing: "I finally get it."
Five words that decide whether anyone keeps using your software. They're harder to engineer than they sound, and most products never produce them.
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Mar 2026
Why visibility beats accounting for a one-person business.
Freelancers don't need better books. They need to see what's real, what changed, and what's about to hit them. That's a different product, with a different shape.
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Feb 2026
What scale taught me that startups should ignore.
The reflexes that work when you're running thousands of people across regions are the exact reflexes that kill an early product. Forgetting them on purpose.
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